SilverStone is a new line of cookware, manufactured, marketed, and distributed by Meyer. Prior to Meyer’s acquisition of the brand name, Silverstone was a coating owned by DuPont and used on a variety of cookware products. The challenge was to build on existing name recognition and consumer experience while developing the brand.

Meyer already had an established look for packaging, and those design elements needed to be incorporated into the website. We designed a friendly, informational, global website to showcase the product and educate consumers about Silverstone.